Meeting/Event Information

A Crisis Is Coming: Be Prepared to Defend Your Organization’s Reputation

February 06, 2019
8:00 AM to 9:30 AM
 Add to Calendar

Univera Healthcare
205 Park Club Lane
Williamsville, NY 14221

The court of public opinion can rule quickly when there is a crisis involving your organization. Decision makers must be ready to act quickly, accurately and confidently to ensure the right messages reach the right people. Effective crisis communication helps organizations maintain trust and keep or even build consumer confidence.  

Key takeaways will include:

What should — and should not be included in an effective crisis communications plan
How to build internal consensus on a crisis communications plan
Tips for defining what constitutes a crisis for your organization
What materials you can prepare in advance of a potential crisis to save time




Carolyn Human

Public Relations & Media Relations Consultant

Carolyn Human Communications LLC

Carolyn Human is a seasoned PR professional with extensive experience working with clients looking to build relationships with key stakeholders, both internally and externally. As the owner of Carolyn Human Communications LLC, she develops and manages integrated communications campaigns for clients, including providing strategic counsel for clients who want to be prepared for crisis situations. Previously, Carolyn worked as a news producer in Burlington, VT, and Orlando, FL, and as an account manager at Travers Collins.


$15.00 Member Ticket
$10.00 Earlybird rate before January 29

$30.00 Non-Member Ticket
$25.00 Earlybird rate before January 29

$0.00 Student

Future Meetings

30th Annual Excalibur Awards Ceremony

June 27, 2019
5:30 PM to 9:00 PM

Shea's Seneca
2188 Seneca St.
Buffalo , NY 14210

Join us as we honor friends and colleagues at our 30th Anniversary event.

Read More